Avoid a non secure warning in your browser bar and gain visitors’ trust with an SSL-encrypted website.
Increase your customers' trust with SSL/TLS
What SSL does
Why you need SSL
SSL vs TLS
SSL stands for Secure Socket Layer. It is a security protocol that conveys your communications over the Internet in an encrypted form. SSL encoding is commonly employed by eCommerce websites to protect sensitive information such as credit card numbers or personal data. SSL certificates ensure that information is delivered to the server for which it was intended, without falling into the hands of third parties who could tamper with the data. You’ll recognize sites that have a SSL certificate by the URL https, rather than the unsecured http.
The best thing about ordering an SSL certificate is that it will make your website more popular with customers and search engines. The SSL certificate is recognized by Google’s algorithm as a seal-of-quality and assurance, meaning your website will appear higher up in the search engine’s results compared to unsecured websites. This means that you will enjoy increased traffic to your website from customer’s searching for your services on Google – all you need to do is show them that the security of their sensitive data is your priority. So if you are concerned about the reputation of your website or online business, and want to increase the visibility of your site on search engines, then SSL certificates are the right choice for you.
From SSL site seals to the address bar padlock symbol, website users know the trust markers to look for to make sure a website is safe to use. Failing that, web browsers will greet visitors with a “website not secure” message if a site doesn’t have an SSL certificate. Most major search engines even give websites with an SSL certificate a higher ranking than those without. All in all, SSLs are vital if you want to attract visitors to your website.